[Remote] Digital Campaign/Performance Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Flipp partners with North American retailers to enhance shopping experiences through their Shopper Consideration Platform. The Digital Campaign/Performance Marketing Specialist will execute and optimize digital media campaigns, ensuring technical precision and effective budget management.

Responsibilities

• Set up, launch, and manage digital media campaigns across diverse platforms, aligning with business objectives and KPIs
• Proactively monitor live campaigns for performance, accurate implementation, and continuous optimization
• Collaborate with third-party vendors, and internal sales to communicate campaign performance and drive results
• Partner cross-functionally with Content, Operations, Sales, and Analytics to ensure seamless campaign execution and goal achievement
• Effectively manage and track client budgets to ensure campaigns achieve target outcomes
• Create media plans, ensuring flight dates, budgets, and channel allocations are accurately documented
• Monitor campaign performance and pacing to identify risks and opportunities
• Recommend data-driven optimization strategies based on performance trends and established best practices
• Implement approved optimization tactics to improve delivery and results
• Generate and maintain accurate campaign performance reports on a regular cadence
• Review performance data to identify trends, anomalies, or delivery risks
• Surface actionable insights to support optimization and performance discussions
• Identify and support the resolution of executional, delivery, or data integrity issues in collaboration with senior team members and cross-functional partners
• Contribute to the continuous improvement of systems and processes, boosting campaign execution and operational efficiency by sharing learnings and feedback
• Collaborate with Product, Sales, Publisher, and other internal & external stakeholders to identify and resolve performance or workflow issues proactively

Skills

• 1-3 years working in a relevant industry/position (i.e. digital media agency or news media company) or equivalent practical experience
• Strategic & Analytical Capabilities
• Operational & Technical Execution
• Relationship & Stakeholder Management

Benefits

• An inclusive, collaborative environment where your voice matters
• A remote-first environment
• The tools and opportunities you need to grow and develop
• Every opportunity to own your success

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